It was 20 years ago today that the Spice Girls told us what they want, what they really really want.
Mel B, Victoria Beckham, Emma Bunton, Melanie C and Geri Halliwell would go on to be among the most prominent faces of female empowerment for the next decade, while "Wannabe" acted as the rallying cry of the group's girl-power philosophy. The song would push the Spice Girls to become the best-selling female group in the world. In Britain, during its peak, the music video aired 70 times a week on one channel. The Spice Girls went on to sell more than 80 million records worldwide, and counting.
All that said, "Wannabe" is one of the most easily recognizable songs in popular music history. But it all started with the simple rule that if you wanna be their lover, you better get with their friends.
While the group capitalized with merchandise, movies and musicals, they never lost sight of their original goal: girl power.
To celebrate 20 years of "Wannabe," the United Nations initiative the Global Goals has remade the iconic music video to advocate for gender equality, backed by original Spice Girl Beckham. The new video features a diverse group of women replacing the original members (including performers from Canada), shot in various locations around the world. Throughout the piece, prominent messages appear calling for the end of inequalities such as violence against women and a lack of quality education for girls.
To answer the call to action, The Global Goals are asking supporters to post on social media with the hashtag #WhatIReallyReallyWant with a photo of what you really want changed in this world for girls everywhere. Many of those contributions will be passed on to World Leaders at the United Nations in September.
So enjoy a beautiful piece of '90s nostalgia while celebrating what you really really want in 2016. It's win/win.